AI-first systems for founders building real companies, not noise.

We help founders scale with clarity, capability, and intelligent systems that create calm, predictable growth.

A unified ecosystem built by two operators with a proven track record across exits, scale, and tens of millions in results.

Track Record

Real outcomes from founders and teams who chose calm, system-driven growth.

Revenue Growth

£1.8m → £9m

Rock Choir

Exit

£39.3m

GoHenry · Acquired

Coaching

10+

AI agencies coached

Products

15+

SaaS projects built

Next

How Aether actually works for founders and their teams.

Aether exists to build companies that scale with clarity, capability, and intelligent systems.

We help founders, agencies, and product teams create businesses that run calmer, grow faster, and operate with precision.

The Aether Flywheel

How services, education, software, and visibility compound into real growth.

01 · Services

Strategic projects

Hands-on consulting that creates fast wins for founders and their teams.

02 · Education

Playbooks and training

We document what works and turn it into clear frameworks your team can run with.

03 · SaaS

Software that scales

We encode those methods into tools that deliver results without constant founder input.

04 · Visibility

Thought leadership

We help you share the story and attract the right clients into your ecosystem.

Each loop through the flywheel deepens capability, strengthens the brand, and increases enterprise value.

Meet the Founders

Adam Stacey

Adam Stacey

Co-Founder & Chief Strategy Architect

Adam brings two decades of experience in clarity-building, systems thinking, strategic storytelling, and leadership. His work spans CMOs, founders, agency owners, and high-growth teams. Adam specializes in designing growth systems that connect vision with execution. His approach blends calm strategic clarity with a bias for action, helping founders escape noise and scale with alignment.

Nathan Magnussen

Nathan Magnussen

Co-Founder & Chief Growth Architect

Nathan is an engineer-minded growth strategist with deep expertise in AI-first marketing systems, agency scaling, and operational automation. He builds intelligent growth engines that amplify visibility, authority, and performance. Nathan's work blends technical precision with innovative execution, empowering modern businesses to grow at speed.

Aether: Built on Clarity, Calm, and Precision

Aether was founded by two operators from two generations who believe growth should feel intelligent, steady, and purposeful, not chaotic.

Adam and Nathan combine strategic clarity with technical depth to help founders, agencies, and modern companies scale with confidence.

What began as instinct before spreadsheets has evolved into an ecosystem built on precision, integrity, and direction.

That same philosophy guides everything we build today.

Operating Principles

Clarity First

We cut through noise to identify what actually moves the needle.

Speed Matters

Fast implementation beats perfect planning. We build, test, and iterate.

Systems Over Hustle

Sustainable growth comes from intelligent automation, not endless effort.

Partnership Model

We succeed when you succeed. Aligned incentives, shared outcomes.

Long-Term Thinking

We optimize for years, not quarters. Building foundations that last.

AI-Native Approach

We don't add AI to old processes. We rebuild from first principles.

Ready to Build Your AI-First Future?

Whether you're a founder, agency, or modern business, Aether has the strategy, capability, and software to accelerate your growth.